Growing in Content

Name: Growing in Content 2025
Start: 2025-05-13
End: 2025-05-15

A virtual conference for content design and content strategy.

Content DesignAIProduct Design

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Latest edition

April 2026

Location

Online

Cadence

Annual

Organiser

Growing in Content

About Growing in Content

Growing in Content is a multi-day virtual conference for content designers and content strategists, with talks and panels on the practice and direction of the discipline. It is part of the Working in Content community.

The programme includes sessions on how AI is affecting content work, offering an accessible, fully online event for the content design community.

Editions

2026
28–30 Apr
35 speakers
2025
13–15 May
40 speakers
Speakers in 2025Speakers at Growing in Content 2025
13–15 May
Aly Higgins
Keep Things Organized: Why Content Docs Are the Missing Link to Seamless Collaboration
Amy Grace Wells
Lessons from a Burnt-Out Content Design Leader
Andrew Stein
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Anupriy Kanti
The Content Design Playbook: Rules, Moves & Wins
Arthur D. Ryel-Lindsey
Content at Scale: How to Get There and Where to Go Next
Arya T N
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Audrey Ross
Throw Away the Rule Books: Why Flexibility Is Critical for Content Design
Bridget Lawrow
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Bridget O'Donnell
Content Design Tools: How to Advocate for the Right Solutions and Get Buy-In
Bryan Kelly
An Uncomfortable Truth: Most Digital Experiences Are Built on Outdated Assumptions About Age
Chelsea Larsson
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Ellen Gofton
Content at Scale: How to Get There and Where to Go Next
Francesca Rodriguez Sawaya
The Enduring Power of Well-Crafted Instructions
Hannah Kenny
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Jason Schneider
Content at Scale: How to Get There and Where to Go Next
Jubilee Johnson
How to Maintain and Manage Your Professional Assets
Jules Costa
Content Is Engineering: The Next Era of Content Design
Katie Louise Wright
Through the Looking Glass: How to Innovate with Content Lenses
Kaysie Garza
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Kevin Bui
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Kyra Lee
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Laura Reinas
Accessibility in Content
Mandana Rafat
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Mary van Ogtrop
Content at Scale: How to Get There and Where to Go Next
Mathew Patterson
AI, Self-Service, and Vital Role of Content Design
Natalie O’Neill
Conquering Content Chaos: A Framework for Inclusive Style Guides and Governance
Nicolle Weeks
How I Learned to Stop Worrying and Love Our Legal Team
Rachel de Jong
Content at Scale: How to Get There and Where to Go Next
Rachel Edwards
During Trauma, After Trauma, and Returning to Trauma
Rose McManus
What's in a [User]name?
Roxana Shirazi
Your Humanity Is the Ultimate Algorithm: Building a Portfolio That Bots Can’t Steal
Sandie Markle
From Bottlenecks to Breakthroughs: How Structured Content Transforms Teams
Sara Culver
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Sara Feldman
What Marketing and Sales Teams Can Teach the Rest of Us About Content Experience
Sarah Packowski
Writers Are Needed More Than Ever! Why RAG and Agentic Solutions Won’t Succeed Without Content Professionals
Shane Diffily
Yes, AI Is Going to Eat Your Website for Lunch - but You Can Set the Menu
Shannon Leahy
Transitioning from Content Design to UX Leadership
Stefan Nicolaou
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Vanessa Ratjen
Evaluating AI: A Content Strategy Challenge for Digital Products
Wojtek Aleksander
Beyond Empty: The Art and Science of Designing Substitute Content
2024
19–23 Aug
39 speakers
2023
26 Oct
12 speakers

Speakers in 2025Speakers at Growing in Content 2025

13–15 May

Aly Higgins
Keep Things Organized: Why Content Docs Are the Missing Link to Seamless Collaboration
Amy Grace Wells
Lessons from a Burnt-Out Content Design Leader
Andrew Stein
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Anupriy Kanti
The Content Design Playbook: Rules, Moves & Wins
Arthur D. Ryel-Lindsey
Content at Scale: How to Get There and Where to Go Next
Arya T N
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully

Audrey Ross
Throw Away the Rule Books: Why Flexibility Is Critical for Content Design
Bridget Lawrow
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Bridget O'Donnell
Content Design Tools: How to Advocate for the Right Solutions and Get Buy-In
Bryan Kelly
An Uncomfortable Truth: Most Digital Experiences Are Built on Outdated Assumptions About Age
Chelsea Larsson
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Ellen Gofton
Content at Scale: How to Get There and Where to Go Next
Francesca Rodriguez Sawaya
The Enduring Power of Well-Crafted Instructions
Hannah Kenny
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Jason Schneider
Content at Scale: How to Get There and Where to Go Next
Jubilee Johnson
How to Maintain and Manage Your Professional Assets
Jules Costa
Content Is Engineering: The Next Era of Content Design
Katie Louise Wright
Through the Looking Glass: How to Innovate with Content Lenses
Kaysie Garza
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Kevin Bui
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Kyra Lee
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Laura Reinas
Accessibility in Content
Mandana Rafat
Content Industry in 2025: The Good, the Bad, and the Future We Shape
Mary van Ogtrop
Content at Scale: How to Get There and Where to Go Next
Mathew Patterson
AI, Self-Service, and Vital Role of Content Design
Natalie O’Neill
Conquering Content Chaos: A Framework for Inclusive Style Guides and Governance
Nicolle Weeks
How I Learned to Stop Worrying and Love Our Legal Team
Rachel de Jong
Content at Scale: How to Get There and Where to Go Next
Rachel Edwards
During Trauma, After Trauma, and Returning to Trauma
Rose McManus
What's in a [User]name?
Roxana Shirazi
Your Humanity Is the Ultimate Algorithm: Building a Portfolio That Bots Can’t Steal
Sandie Markle
From Bottlenecks to Breakthroughs: How Structured Content Transforms Teams
Sara Culver
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Sara Feldman
What Marketing and Sales Teams Can Teach the Rest of Us About Content Experience
Sarah Packowski
Writers Are Needed More Than Ever! Why RAG and Agentic Solutions Won’t Succeed Without Content Professionals
Shane Diffily
Yes, AI Is Going to Eat Your Website for Lunch - but You Can Set the Menu
Shannon Leahy
Transitioning from Content Design to UX Leadership
Stefan Nicolaou
Strategic Human-AI Collaboration: Learn from Content Teams Using AI Successfully
Vanessa Ratjen
Evaluating AI: A Content Strategy Challenge for Digital Products
Wojtek Aleksander
Beyond Empty: The Art and Science of Designing Substitute Content